Playtomic Expands its Reach in the U.S. Padel Scene with New Strategic Partnerships

September 18, 2024

Playtomic, the world’s largest racquet sports-tech platform, has made significant strides in its U.S. expansion by partnering with four prominent padel clubs: 10by20 Fort Lauderdale, Cube Padel in Houston, I95 Miami, and Padel39 in Austin. This move solidifies Playtomic’s commitment to growing the sport of padel across the country by integrating its innovative platform into these key territories.

Playtomic’s decision to accelerate its presence in the U.S. stems from the country’s rapid rise as a major padel market. Padel, along with tennis, is becoming increasingly popular in the U.S., with more clubs, players, and tournaments cropping up every year. By partnering with some of the most established and forward-thinking clubs in Florida and Texas, Playtomic aims to become a central hub for the U.S. padel community.

These partnerships mark a milestone for both Playtomic and the growing padel scene in the U.S. The platform will now be available to players and club operators at 10by20 Fort Lauderdale, Cube Padel Houston, I95 Miami, and Padel39 Austin. By doing so, Playtomic plans to offer its cutting-edge technology to streamline club operations, create a more connected community of players, and elevate the overall playing experience.

Playtomic’s CEO, Félix Ruiz, expressed his excitement about these partnerships, stating, “We are thrilled to welcome 10by20 Fort Lauderdale, Cube Padel in Houston, I95 Miami, and Padel39 in Austin to the Playtomic family as we expand our operations in the United States and seek to bring the American padel community together.”

Ruiz highlighted the critical role these clubs will play in the overall growth of the sport in the U.S. “These clubs are not just venues; they are the beating heart of America’s growing padel community where players come together to enjoy the sport they love. By integrating them into our platform, we aim to elevate the player experience, streamline club operations, and ultimately contribute to the growth of the sport across the country.”

Ruiz also emphasized the importance of expanding in Florida and Texas—two of the leading padel states in the U.S. He noted, “Identifying clubs in Florida and Texas – the US’ two leading padel states – is part of our conscious strategic approach to grow America’s padel community. We believe these clubs are pivotal strategic partners in key locations which will help accelerate our growth in the United States.”

Playtomic’s expansion comes at a crucial moment for padel in the U.S. The sport has seen explosive growth in recent years, with an increasing number of clubs opening across the country and a burgeoning player base eager to embrace this fast-paced, community-driven sport. Playtomic’s platform is designed to enhance this growth by offering solutions that foster a sense of community while simplifying the logistical challenges faced by club operators.

With the U.S. being one of the largest sports markets globally, Playtomic’s expansion positions the company as a key player in the growth of padel stateside. As the company continues to partner with more clubs, it aims to offer a holistic experience for both casual players and professionals alike, further solidifying padel’s place in the American sporting landscape.

For more information on Playtomic’s expansion and to explore its offerings, take a look at the full press-release here.

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